AI Insights · Timothy · March 2023
Top 5 Film & Television Apps in Central America Q1 2023
Explore the performance trends of the top 5 film and television apps in Central America during the first quarter of 2023, including downloads, revenue, and active users.
In the first quarter of 2023, the top 5 film and television apps on a unified platform in Central America displayed varied performance trends in terms of downloads, revenue, and active users. Here's a breakdown of how each app performed based on data from Sensor Tower.
ViX: TV, Fútbol y Noticias saw a notable increase in weekly revenue, starting from approximately $99K at the end of December 2022 and peaking at around $211K in the first week of January 2023. The app's weekly downloads peaked at around 581K in late January, before gradually decreasing to about 253K by the end of March. Active users also experienced fluctuations, peaking at nearly 2.5M in mid-January and then tapering off to approximately 1.85M by the end of March.
Netflix maintained a steady weekly revenue throughout the quarter, hovering around the $54K to $74K range, with a notable peak in late February. The app's downloads saw a downward trend from 384K in early January to roughly 240K by the end of March. Active users also showed a slight decline, starting from approximately 16.4M at the end of December and ending at around 13.2M by late March.
Tubi: Movies & Live TV did not generate any revenue during this period. However, the app's weekly downloads remained steady, ranging from 209K to 273K. Active users showed growth, starting from 874K at the end of December and reaching around 1.1M by the end of March.
Disney+ experienced fluctuations in weekly revenue, peaking at approximately $737K in the first week of January and ending the quarter at around $480K. Downloads fluctuated between 179K and 258K, while active users saw a decline from roughly 2.85M at the end of December to around 2.22M by the end of March.
HBO Max: Stream TV & Movies displayed consistent weekly revenue, peaking at approximately $564K in mid-March. Downloads ranged from 175K to 257K, while active users showed a slight decline from around 2.41M at the end of December to approximately 2.25M by the end of March.
For more detailed insights and data, visit Sensor Tower.
